Superdry AW'15 Press Event
How has your weekend been? Mine consisted of wine-drinking, book-reading and youtube-watching, all of it done under duvet of course. This is the perfect kind of weekend if you ask me!
Today I want to tell you about an event I went to last Thursday. Superdry were kind enough to invite me to their press event / AW'15 preview at the sleek Crock Bowling Alley, located in the Ham Yard Hotel. The cool eclectic mixture of neon sign and African inspirations provided a perfect background for Superdry's Autumn/Winter '15 collection.
What stood out to me the most, however, was the leather. Soft and buttery the jackets felt like a second skin that moves with you rather than the stiff RoboCop-like suits some pieces on the high-street tend to be.
With such a variety of choice, attention to detail, quality and durability Superdry is a great brand to turn to when building or simply refreshing your wardrobe next winter. From sports-wear, through day-to-day pieces, to party outfits - you can anything your little heart desires.
The event itself was fantastic. I had the pleasure to meed the lovely people behind the brand as well as some great bloggers including Jamie from Boy Meets Fashion and Lana from FashionFake who I instantly bonded with over our love for food, fashion and cozy nights spent in pajamas. :)
Last but not least, I just want to say special thank you to Georgia from Superdry for spending such a big part of the evening telling us about the company and the inspiration about the designs. It gave me new appreciation for the young brand and I can't wait for the latest collection to hit the stores!