April 22, 2011

Fashion as Big Business

Happy Friday! 

Today I am starting a new short series of posts devoted to the multimillion-dollar global business of fashion. From the unassuming local market stalls selling the basics, bustling malls with designer boutiques and department stores providing extravagant and self-indulgent brands, to shopping via internet, everyone takes part! The market is highly competitive and the intelligent branding and market positioning helps to pinpoint customers, attract their attention and make them want to buy the latest looks.

The widely used term " fashion business"   includes many different industries. Roughly the infrastructure can be broken down into the sectors of design, manufacturing, marketing, branding, distribution, and retail. There are still many subsidiary industries that link together to form the global fashion chain. For example, within the manufacturing there are textile mills producing fabrics and factories making buttons, zips, buckles, etc.

In today's fiercely competitive market and global business environment connections and technology are of great importance. The simple basic T-shirt you bought from your local store probably started its journey thousands miles away with the cotton grown in the fields of India or maybe Bangladesh, which was woven into a fabric, which then went to a manufacturer. He cut, made, and trimmed the fabric into a garment according to the design specification sheets, which were probably sent by e-mail from a studio somewhere in the West. 
It is connections like this within the infrastructure of fashion the link and hold the industry we love together.

P.S. Don't forget to follow my facebook page where I post everything and anything I find interesting and inspiring - articles, pictures, quotes, etc. To do that just click here.



Kassandra said...

Interesting post, I wait for continuation!! ))

Marella said...

Great post!

Maria said...

amazing post!! love GOSSIP GIRL , your blog is so great;);)
we could follow each other, please folow me and tell me what do u think about my blog

Michelle Lee said...

love your post
btw i love blair so much from gossip girl her style and role that she shows passion in fashion
everything :)

Devil_kin said...

Много ми хареса публикацията-интересно четиво.

Chic 'n Cheap Living said...

So true, there are so many parts in the supply chain!

Have a lovely weekend!

Chic 'n Cheap Living

Sandra Leiva said...

I love Blair Waldorf! <3

S. said...

Lovely blog :)

/S / http:// mydarlingsolitude.blogspot.com

Sassy said...

Love this post ^^
If you like my blog, follow me. I' ll follow you too :D.
Alla moda e con stile

La Mode En Rose said...

a difficult world to get in! but fabulous! i would love to work in something related to fashion

kisses from La Mode En Rose = )

the nyanzi report said...

great post. very insightful. well done.

yiqin; said...

love this post <3

Love LuLu said...

Keep Calm and Shop On!


Þórhildur said...

Interesting post! I love the photo of Blair Waldorf!!


p.s. thanks for your comment I really appreciate it!

ChiccaStyle said...

Dear Plami, your posts are always so interesting!!!Are you becomimg a journalist? You must do it because your way of writing is so good!!!
Happy Easter sweety!!!

It-Blogirls said...

Haha amazing pictures
Leighton meester looks incredible! I like her so much

Rosa Pel said...

i like her dress

Sarah said...

I love that scene from gossip girl!! Great post and great blog! Please check out mine and follow if you'd like :)


kenyatta Manning Pictures said...

i so enjoy the feeling of walking out of the store with tons of bags!!!

Sienna said...

i love those pics of leighton! haha amazing!

Vera said...

Strahoten post, Plami! xx

Angel Garcia said...

Awesome post! Are those designer lollipops??

All the best, Angel


chellemorgan said...

That is one of my favourite pictures/quotes. Love it! And love the idea for the series of posts. I'm excited to keep reading!

Xo Chelle

Meisha.Style said...

love it!

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